TECO Electric & Machinery Co. aims to boost its overseas revenue to more than 50% within three years, shifting away from its Taiwan-centric business model. The company is targeting expansion in the US and Southeast Asian markets, banking on infrastructure development and data center construction trends.
Chairman Roger Lien said the Taipei-based manufacturer is strengthening its presence in Europe and Middle East markets through strategic product portfolios and distribution channels. Currently, Taiwan accounts for 53% of TECO’s revenue, with international markets contributing 47%.
The company’s diversified manufacturing footprint, including facilities in China, US, Southeast Asia, and Mexico, provides flexibility against potential trade tensions. Lien downplayed concerns about former President Trump’s tariff policies, noting that TECO’s newly operational Mexican plant hasn’t reached full production capacity.
In a push to capture domestic market share, TECO launched new air conditioners featuring AI chips. These units exceed top-tier international energy efficiency standards by 7%, according to Air Conditioning and Smart Living Business Group General Manager Peng Chi-Tseng. The company projects its air conditioning business to grow 40% this year.
