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Tay Two Operating Profit Surges on Trading Card Demand, Nintendo Launch

Secondhand retailer expands store footprint while navigating rising costs
Japan
t 7610.TSE Tay Two Operating Profit Surges on Trading Card Demand, Nintendo Launch
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Japanese secondhand retailer Tay Two reported operating profit more than doubled in the first half, fueled by sustained demand for trading cards and the June launch of Nintendo’s Switch 2 console.

The company posted operating profit of ¥606 million ($4 million) for the six months ended September, up 111% from a year earlier. Revenue climbed 11% to ¥19.3 billion ($128 million), according to the company’s Oct. 15 filing.

The gains came despite rising selling and administrative expenses, which the company offset through what it described as cost reductions. Net income increased 94% to ¥336 million ($2.2 million).

Japan’s trading card market crossed ¥100 billion in 2022 and has been a major driver of growth in the domestic toy industry, with collectors estimated at 430,000 people supporting a robust secondhand market.

Tay Two operates the Furuichi chain of resale shops and has opened five new locations during the period, experimenting with mall-based stores and large-format roadside locations exceeding 300 tsubo. The company has also rolled out its TAYS trading card assessment machine, which recently received patent approval.

The firm’s Taiwan expansion includes a joint store with partner TORICO in Taipei that opened in July, though the companies dissolved their capital tie-up while maintaining business cooperation.

For the year ending February 2026, Teitsu maintained its forecast of ¥40 billion ($265 million) in revenue and ¥1.1 billion ($7.3 million) in operating profit, representing increases of 10% and 21% respectively. The company has achieved 55% of its full-year operating profit target at the halfway mark.

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