Poya International posted modest quarterly profit growth as Taiwan’s beauty and personal care retailer continued its store expansion strategy in an increasingly competitive market.
The cosmetics chain reported second-quarter net income of NT$5.94 billion ($173.5 million), up 0.8% from the same period last year, according to company filings released Monday. Earnings per share reached NT$5.58, while revenue declined 4.0% quarter-on-quarter to NT$60.44 billion ($1.77 billion), though annual growth remained positive at 7.4%.
Operating profit climbed 5.1% year-over-year to NT$7.31 billion, with margins holding steady at 12.1%. Gross profit totaled NT$25.77 billion, representing a 42.6% margin as the retailer benefited from its focus on higher-margin beauty products.
For the first half of 2025, cumulative revenue reached NT$123.4 billion, marking 7.3% annual growth. Six-month net profit increased 6.8% to NT$13.79 billion, with earnings per share of NT$12.97.
Poya operates 424 stores across Taiwan as of June, positioning itself as one of the island’s major cosmetics retailers alongside competitors like Watsons and Cosmed. The company has pursued an aggressive expansion strategy, particularly with its beauty-focused store formats and shop-in-shop concepts.
The retailer continues emphasizing digital transformation and product portfolio optimization to enhance customer experience. Taiwan’s beauty market faces intensifying competition from Korean and Japanese brands, while consumers increasingly demand ingredient-focused products and sustainable options.
Poya has positioned itself around ocean-friendly products and environmental conservation initiatives, introducing items with marine-friendly certifications as part of its sustainability efforts. The company aims to leverage its brand influence to promote environmentally conscious consumption among Taiwan’s beauty-conscious consumers.
Taiwan’s skincare market remains highly competitive and mature, with rising operational costs creating challenges for retailers in the post-pandemic environment. Despite these headwinds, Poya’s store network expansion and digital initiatives appear to be supporting steady revenue growth in a market projected to reach significant scale by 2030.
