South Korean content AI solution provider 4by4 Inc. has entered into a basic agreement with Madrid-based SGO, a global leader in video solutions, to collaborate on product development and feature integration. The partnership focuses on integrating 4by4’s AI-powered image enhancement tool, Pixell, into SGO’s MISTIKA Workflows, a professional solution widely adopted in post-production across broadcasting, advertising, and new media.
SGO’s MISTIKA series is known for its advanced capabilities, including color grading and high dynamic range (HDR) processing, which are essential for producing high-quality video content. The software is used by major Hollywood studios, underscoring its strong presence in the industry.
By embedding Pixell into MISTIKA Workflows, 4by4 aims to provide content creators with enhanced tools for improving video quality, potentially accelerating the adoption of AI-driven solutions in professional video production. This collaboration signals a significant step for 4by4 in expanding its influence in the global market, leveraging SGO’s established user base to reach a broader audience.
While the integration is still in its early stages, both companies are optimistic about the potential benefits for their customers and the broader industry.