Daiwa House Industry will acquire Windsor Homes through its Stanley Martin subsidiary, marking the Japanese homebuilder’s fifth U.S. purchase in six years as it pivots away from a struggling domestic market.
The deal, valued at tens of billions of yen ($66-100 million), will close Friday and brings Windsor’s 2,100 North Carolina lots and 270 homes under construction into Stanley Martin’s portfolio, Nikkei reported. The acquisition expands Daiwa’s presence in the Triad region around Greensboro and coastal markets near Wilmington.
The timing underscores Japan’s housing challenges. Housing starts plummeted 26.6% year-on-year in April 2025, while vacant homes reached a record 9 million units. Japan’s aging population, with all baby boomers turning 75 or older by 2025, is accelerating the decline in domestic demand.
North Carolina offers a sharp contrast. The state added 165,000 new residents between July 2023-2024, making it the fifth most popular moving destination. Despite growing inventory, home prices rose 2.1% annually in the first half of 2025.
For Daiwa, the Windsor purchase represents another step in building what executives call regional “mini Daiwa Houses” across the U.S., where demographic trends favor continued housing demand over Japan’s shrinking market.
