Following the success of “The Boy and the Heron,” Studio Ghibli’s latest feature film, an extensive exhibit dedicated to the iconic Japanese animation studio has opened its doors in Shanghai. The exhibit, which spans approximately 2,800 square meters, offers an in-depth look into Studio Ghibli’s illustrious history, including the contributions of its co-founders Hayao Miyazaki and Isao Takahata. Highlights include a meticulous re-creation of a scene from the globally acclaimed “Spirited Away,” immersing visitors in the studio’s magical storytelling and exquisite artistry.
This cultural event is the result of a partnership between Beijing Damai Cultural Media Development, a subsidiary of the Chinese tech giant Alibaba Group Holding, and Tsukuru, based in Tokyo. Scheduled to run through late October, the exhibit is not just a celebration of Studio Ghibli’s cinematic achievements but also a strategic move to strengthen cultural ties and foster artistic exchange between China and Japan.
“The Boy and the Heron” has not only clinched this year’s Academy Award for Best Animated Feature but has also enjoyed commercial success in mainland China. Since its premiere on April 3, the film has grossed over 534 million yuan ($73.8 million), outperforming its box office sales in Japan for 2023. Damai President He Mi expressed optimism that Ghibli’s values and artistic pursuits would deeply resonate with Chinese audiences, underscoring the universal appeal of the studio’s works.
The Shanghai exhibit is poised to be a significant cultural milestone, further cementing Studio Ghibli’s status as a global ambassador of Japanese animation and creativity.