Lotte Group Chairman Shin Dong-bin’s eldest son, Shin Yu-yeol, is poised to take on a crucial role in the holding company, Lotte Holdings, as part of management succession. Appointed as executive director, Shin Yu-yeol is set to lead the newly established Future Growth Office, focusing on emerging sectors like bio and healthcare. This move reflects Lotte Group’s commitment to grooming young leadership and expanding external expertise. The reshuffle, which retained key figures in distribution affiliates for stability and introduced new faces, underlines Lotte’s dedication to both tradition and reform.
Shin Yu-yeol, who joined Lotte in Japan in 2020 and received management training, now faces the challenge of proving his managerial skills in Korea and driving the group’s future growth engines. The reshuffle also witnessed a generational shift, with 8 CEOs in their 60s stepping down, and external expert recruitment increased, aligning with Lotte’s strategic vision for the future. The proportion of female executives rose to 9.8%, demonstrating a commitment to diversity and inclusion.